This file represents my work in one of my final semester projects in which I developed a full media plan and creative idea for marketing Irn Bru, which I was awarded the prize for innovation in advertising at my graduation. I developed skills in target audience research, scheduling approaches and…
This represents the work I undertook when managing two social media accounts within my univerisity's sports teams and sports centre whilst in my final year of studies. I developed skills in creativity, audience engagement and data analysis through instagram insights to find out how to best attract…