A full-scale mock campaign exploring what a Nykaa × Formula 1 brand partnership could look like in market. Developed end-to-end from commercial rationale and audience mapping through to Meta ad creative strategy, GA4 measurement framework, content calendar, and a detailed financial model. The…
Developed and produced a full integrated marketing campaign for The INKEY List, including a 12-week social media content calendar, campaign video production (iMovie), strategy slide decks, and a live presentation. Delivered end-to-end from brief to execution.